Posted by: zyxo | February 1, 2009

Ads check you out


Jamie Wright, ...
Image by Getty Images via Daylife

You thought you were looking at advertisements ? They are looking at you !
The newest form of advertisement checks out who is looking and changes the ad if appropriate. If the space is full of man, you will for example get ads for cars, beer …; If they leave and a bunch of women enter, the beer ads will be replaced by detergents, parfums …
They just use tiny cams and some data mining algorithm.

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